Miki Kawasaki

Copywriter, editor, content creator for food brands

Better Bread, Less Waste

September 2023 | Sustainable packaging launch

FreshDirect participates in a number of partnerships in which the creative must be mutually aligned with multiple brand styles and priorities. This email is one of many projects in which the messaging was refined to focus on how our’s partner’s values overlap with our own—here, how Bread Alone is a key player within our own commitment to environmental consciousness.